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Our story
Selling home elevators with the price on the page.
Michelle Peterson has sold home elevators for decades. The Yellow Pages first, then years of home shows with a 20-foot elevator tower, explaining the shaft, the pit and the cab to anyone who stopped to look.
Then she put the price online, when almost nobody in the category did. People trusted it because it educated them, and the elevator stopped being a mystery that arrived with a salesman.
Universal Lifts is built on one idea: a home elevator is an appliance, and the person buying it deserves to understand it before they pay.

- Chattanooga, Tennessee
- Price on the page
- 950 lb standard




